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July 21, 2008

ABC's 'High School Musical' reality show missteps

The premiere of ABC's "High School Musical" reality show spinoff, "Get in the Picture," fell flat on a less-than-competitive Sunday night.

"Picture" (4 million viewers, 1.1 preliminary adults 18-49 rating and a 3 share) finished fourth in the 8 p.m. hour and delivered the network's second-lowest premiere rating this summer. The hour was led by CBS' second Sunday night episode of "Big Brother" (5.1 million, 1.9/6), dropping slightly from last week.

Fox (2.7 million, 1.2/4) and NBC (6 million, 1.5/5) tied for first place with repeats (and NBC's "Dateline" -- 8.2 million, 1.9/6). CBS aired repeats and "Brother." ABC aired repeats and "Musical." Once again, a "Family Guy" (4.5 million, 2.2/6) repeat on Fox was the highest-rated show of the night.

On Friday: ABC's "Flashpoint" (1.5/5) dropped a sharp 21% in its second week, yet tied to win the 10 p.m. hour.


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