Olympic mishap; cheer squads; Fall TV trends

-- Fox just put out an interesting statistic. According to Nielsen ratings of NBC's Olympic coverage and NBC's self-reported viewership of online streaming, Americans are watching over 400 times as much Olympics on primetime broadcast television as they are on the Internet.

-- Olympic organizers are bringing in cheer squads to fill seats, add cheer

-- A just-released study from Carat says they have identified four themes for new broadcast shows next season: Imported (“Ex List,” “Life on Mars,” “Hole in the Wall,” etc.), Classics & Remakes (“Merlin,” “Crusoe,” “Kings” etc), Sci-Fi/Supernatural (“Fringe, “Mentalist,” "Eleventh Hour," "Harper's Island") and, oddly enough, Random Acts of Kindness (“Philanthropist, “Secret Millionaire” and “Opportunity Knocks”).

-- The horrifying Olympic weightlifting mishap video that has us gasping. The guys shuffling in afterward with the excuse-our-mess/wet-floor viewing guards is like something out of Monty Python

-- NBC says they’re unable to remove “Live” tag from West Coast feed

-- Transgender contestant to compete on “America’s Next Top Model”; certain to be criticized by Tyra for being indecisive looking

-- Nielsen has launched a TV ratings blog. What a great idea! 

-- Different maid, different Manhattan, same title ...

-- The image that always will be associated with the Beijing Olympics...