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August 05, 2008

Pamela Anderson reality show posts modest debut

One might think Pamela Anderson would score higher on the reality voyeurism  scale than Denise Richards or Lindsay Lohan's mom.

One would be wrong. The Sunday night premiere of E!'s "Pam: Girl on the Loose" averaged 1.1 million viewers,  down 27% from the May debuts of "Denise Richards: It's Complicated" and "Living Lohan."

"Pam" was also a weaker draw than its lead-out, the Season 2 bow of "Sunset Tan," which chronicles the adventures of tanning salon employees.

Full numbers here.


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