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Who Needs Critics Anyway?

Jon Fine of Businessweek jumps into the new media marketing world, where the studios are using web movie fans to promote movies. Another example of how the studios are bypassing professional critics. What does the future hold for film criticism? There's a huge hunger for information about new movies. But where and how do people want to get it? If you have the time, check out the endless debates on this subject: Andrew Horbal, Joe Morgenstern, Peter Suderman, Jeff Jarvis, Forbes.com, Dave Kehr, and AJ Schnack are among the many who have recently tackled this issue.


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  • Risky Biz blog takes a deep, daily look at the film industry's ups, downs and deals from around the world and the heart of Hollywood. It is edited by media and entertainment journalist Steven Zeitchik, with contributions from The Hollywood Reporter's worldwide team of film editors and reporters. Zeitchik is a Los Angeles-based writer for THR and also has written for The Wall Street Journal and The New York Times.

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