ESPN's popular 'GameCast' sued for patent infringement

« Hollywood Docket: Supreme Court loses Stevens; Jill Scott countersuit; Suge Knight vs. Kanye | Main | CNN sues citizen 'iReporter' for saying he works for CNN »

ESPN's popular 'GameCast' sued for patent infringement

Fri Apr 09, 2010 @ 11:29AM PST

By Eriq Gardner

Gamecast EXCLUSIVE: Major sports broadcasters shell out a lot of money to show live action. But even if a broadcaster like ESPN doesn't lock up rights to a game, it can still give fans a taste of the action by providing graphics-intensive simulations of what's happening.

But now ESPN is being sued by Texas-based DDB Technologies for infringing its patent on online game simulations. According to a federal lawsuit filed yesterday, DDB claims that ESPN's "GameCast" violates its patent pertaining to a computer coded description of the sub-events that constitute a game.

Interesting claim, and there's a backstory.

DDB alleges it met with representatives from ESPN in the late 1990s to discuss the technology but the Disney-owned network went ahead with GameCast without involving the tech company.

This isn't the first time that DDB has sued a major sports telecaster. In 2004, the company sued Major League Baseball on the same grounds. That conflict seemed to culminate in a license agreement struck between DDB and MLB two weeks ago. Perhaps the settlement was a bunt to advance DDB's lawyers to Texas court to go after the industry's self-described Worldwide Leader in sports programming.

TrackBack URL for this entry:

Listed below are links to weblogs that reference ESPN's popular 'GameCast' sued for patent infringement:

The Hollywood Reporter
The Hollywood Reporter, Esq. blog focuses on how the entertainment and media industries are impacted and influenced by the law. It is edited by Matthew Belloni with contributions from veteran legal reporter Eriq Gardner and others. Before joining The Hollywood Reporter, Belloni was a lawyer at an entertainment litigation firm in Los Angeles. He writes a column for THR devoted to entertainment law. Gardner is a New York-based writer and legal journalist. Send tips or comments to [email protected]

The Hollywood Reporter
Contact: Patrice Atiee at 323.525.2014 or [email protected]

The Hollywood Reporter is Your Complete Film Resource

The columnists and bloggers who write for The Hollywood Reporter have their collective finger on the pulse of the boxoffice. Martin Grove and the other THR columnists deliver their thoughts on the film industry in an uncompromised style. Subscribe to THR today and get the latest views from these film experts and get the latest movie reviews as well.