Warner Bros. wants to stop 'Harry Popper' condoms

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Warner Bros. wants to stop 'Harry Popper' condoms

Fri Aug 20, 2010 @ 04:43PM PST

By Matthew Belloni

Harrypopper Did you know there's a brand of condom called "Harry Popper" that comes in a package with a cartoon prophylactic adorned with cute round wizard glasses and a magic wand? Warner Bros. is certainly aware of this product, and the "Harry Potter" studio is in the middle of an international effort to stop it. 

Warners doesn't comment on litigation, but a rep confirms that the studio filed an action in Switzerland to cancel the "Harry Popper" trademark registration and to stop the use of the name in connection with condoms. It's part of a battle across Europe with a company called Magic X that makes and markets the pesky Poppers.

"This is clearly a reference to the film and fictional character Harry Potter," London's Daily Telegraph quotes from the studio's court papers. "Everyone who sees the condoms automatically thinks of Harry Potter."

A Popper lawyer disagrees, apparently telling the Telegraph: "Our product has nothing to do with Harry Potter."

The brand was launched in 2006 and the name registered with the Swiss Federal Institute of Intellectual Property. A ruling is expected in a few weeks on whether to ban the name. Warners has successfully shut down the "Harry Popper" brand in other territories like Germany and Austria.

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The Hollywood Reporter, Esq. blog focuses on how the entertainment and media industries are impacted and influenced by the law. It is edited by Matthew Belloni with contributions from veteran legal reporter Eriq Gardner and others. Before joining The Hollywood Reporter, Belloni was a lawyer at an entertainment litigation firm in Los Angeles. He writes a column for THR devoted to entertainment law. Gardner is a New York-based writer and legal journalist. Send tips or comments to Matthew.Belloni@thr.com

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